Site and Privacy Policies

Privacy Policy | Cookies | Terms of Use | Disclaimer

Hi, I am Fida Wild, owner and publisher of the Insider Guide to Switzerland - Your privacy is as important to me as it is to you!

I value my own privacy when I visit other people's websites, so I understand how important this is to you. I am dedicated to protecting your data and privacy.

I have taken steps under the General Data Protection Regulation to make sure any information you give to me is secure, only seen by people who need to see it, and within your control.

You can find out exactly why I need the information, what happens to it and who will see it, by reading this privacy policy.

I maintain the highest standards of honesty and fairness in everything I write for this website, and I apply exactly the same standards when I deal with the information you trust me with.


I recognize that your privacy is important. This document outlines the types of personal information I receive and collect when you use, as well as some of the steps I take to safeguard your information. This will help you make an informed decision about sharing personal information through my website. strives to maintain the highest standards of decency, fairness and integrity in all operations. Likewise, I am dedicated to protecting my customers' and online visitors' privacy on my website.

Why I Need To Collect Personally Identifiable Information may collect and use your personal information for the following purposes: may collect personally identifiable information from you in a variety of ways, including, but not limited to, when you visit my site, register on the site, or fill out a form, and in connection with other activities, services, features or resources I make available on my site.

Specifically, when you subscribe to my newsletter through MailChimp, I will ask for your name and will require your email address to be able to send you the subscription. I keep that information for as long as you want to receive my newsletters. There is always an "unsubscribe" link in every newsletter I send. If you click on that link you will be immediately unsubscribed from my email list and your information will be permanently deleted.

If you complete the contact form or contact me to design a custom itinerary for you, I will require your name and your email address, and will ask for information relevant to the purpose of the form.

When you submit content for my website, for example share your own Switzerland experience, I will ask for your name and email address. Photos you include with your submission, or details in your submission, may personally identify you.

If you request to be notified about comments on any content you submit, or request to be notified when others submit content, I will require your name and your email address.

You can always refuse to supply personally identifiable information and visit my site anonymously. However, it may prevent you from engaging in certain site-related activities.

If I make material changes in the collection of personally identifiable information, I will inform you by placing a notice on my site. I will use personal information received from you for internal purposes only and will not sell it or provide it to third parties.

I also collect each visitor's IP address, which helps me combat spam and fraud. I do not use IP addresses for any other purpose.

I never collect personally identifiable information (that is, information which may identify you such as your name or email address) without your knowledge. If I ask for personal information it's because you have volunteered to give it to me, for example if you sign up for my online newsletter or get in touch through my contact or Itinerary service page.

In case you inquire for a service I cannot provide personally, I need to share your information with, for example, a tour operator, tour guide or other service provider. However, you will always be informed about it. I make sure I only use other individuals and companies I know and trust. I have also been careful to make sure they are compliant with the General Data Protection Regulation, so I am confident they will also keep your data safe.

As soon as our correspondence has finished, I delete all your personal information. I do not keep it or use it in any other way unless I ask your permission first.

The companies who may hold your information are:

When you give me personal information, I give you a 100% promise in return that the information will be used only for the intended reason.

I hate spam. I will never send you any information you have not requested. Even if you opt to receive information (like the newsletter) when you sign up, you will always be able to unsubscribe from it.

Children's Privacy Protection

I work hard to make sure that is a family-friendly site.

However, it is not intended for use by children without parental supervision, particularly children under the age of 16. I operate my site in compliance with current regulations. Anyone under the age of 16 must provide parental consent to use this site.

I do not knowingly collect or use personally identifiable information from anyone under 16 years of age. Children under that age must have permission from a parent or legal guardian before asking questions, sharing stories or buying anything from this site.

If you're worried about your children's activities or their privacy on this site, please e-mail me through my contact page.

Non-personally Identifiable Information

I may collect non-personally identifiable information about you whenever you interact with my site. Non-personally identifiable information may include the browser name, the type of computer and technical information about your method of connecting to my site, such as the operating system and the Internet service provider you used, and other similar information.

Affiliate Products and Services

I recommend some products I love and I think you might, too, from affiliate companies on this website. You can find my separate policy about affiliates, including who they are and where you can find out how they use data, at this link.

Social Media

You'll notice I provide links to Facebook, Pinterest, Instagram, Google Plus, Twitter and YouTube. When you click on them or leave a comment, your browser connects directly with that site and sends information such as your IP address, the date and time of your visit and information about how you use the social site.

I also have a share tool (Like and Share buttons) on my website in case you wish to share content on Social Media or privately with your friends: AddThis. When you share my site with others, some data is collected in order to make it available for others.

Should you wish to prevent those platforms from collecting data, please view their individual policies by using the following links:

Release of Information

If I ever sell, the information I have obtained from you through your voluntary participation in my site may transfer to the new owner as a part of the sale so that the service provided to you may continue. In that event, you will receive notice through my website of that change in control and practices, and I will make reasonable efforts to ensure that the purchaser honors any opt-out requests you might make.

Data Storage

Personally identifiable information and non-personally identifiable information collected by this site is stored on my host's servers. That host is SiteSell Inc., located at 1000 Saint-Jean Boulevard, Suite 702, Pointe-Claire, QC H9R 5P1 Canada.

If you wish to review your information stored on the SiteSell servers, please click on this link. You can also edit, download or delete any of your information from the servers by clicking on that link.

Some information is collected by third-party services, such as MailChimp (my email provider).

Your Rights Within the General Data Protection Regulation

Europe's General Data Protection Regulation (GDPR) was introduced specifically to protect the data of individuals.

I value everyone who visits my website, wherever you may come from. Which is why all my policies and practices follow GDPR's requirements.

This privacy policy is my statement to you of my commitment to protect your personal information. If you would like to update that information or have it deleted from my records, you just need to click this link and let me know.

If you think your personal information is not being used properly and you want to make a complaint, you should firstly contact me and ask me to put right whatever is wrong, explaining the problem as clearly as you can.

If you're not satisfied with my response, you have every right to lodge a formal complaint. The best way to do this is to contact a lawyer and say you want to complain under the terms of the GDPR.

How You Can Correct or Remove Information

I provide this privacy policy as a statement to you of our commitment to protect your personally identifiable information. If you have submitted personally identifiable information through my website and would like to update that information or have it deleted from our records, click on this link.


A cookie is a string of information that stores on your computer, which your browser provides to each time you return to the site. I use cookies to help me identify and track visitors, their use of my website, and their website access preferences.

Google Analytics Cookies uses Google Analytics to analyze the use of this website. Google Analytics collects demographic and interest data, and generates statistical and other information about website use, by means of cookies. These cookies are kept on your computer. I share this information with Google, which will store and use this information on its servers. Google's privacy policy is available here. uses information from Google Analytics to track the number of visits to the website, browsers and operating systems. No personally identifiable information is obtained from these cookies. I use the information that Google Analytics generates relating to my website to create reports about the use of the site. These reports allow me to update the site and improve your usage of it.

If you do not wish your data to be collected via Google Analytics, you can install its opt-out browser extension or add-on here.

You can set your browser to accept or reject all cookies automatically, or they can notify you when a cookie is beying requestd so you can decide what to do. You can learn how to do this at the About Cookies Website.

Web beacons are similar. They track your journey around a website, or a collection of websites. They're most often used to monitor traffic to my site so I can find out if the information I deliver is important or not.

Disabling either cookies or web beacons should not cause a problem with the continued use of this website, but it may prevent some of its interactive features from working properly.

Advertising Cookies

I use third-party advertising companies (Google) to serve ads on my website. Google uses cookies and web beacons in their ads to ascertain how many times you've seen an advertisement. I share this information with Google, but do not provide them with any personally identifiable information for cookie or web beacon use, so they cannot personally identify you with that information from my website.

Google uses the "DoubleClick" cookie to serve ads. This cookie enables Google to serve ads based on your visits to other sites on the Web.

You can opt out of the use of the DoubleClick cookie at any time, by visiting the Google ad and content network privacy policy.

If you want more information about how Google deals with data in its ad products, see this article.

You may opt out of personalized ads for over 125 different ad networks by clicking this link.

Some third-party advertisements are served by Google. Google's cookie enables it to serve ads to our visitors based on their visits to other sites on the Web. You may opt out of personalized ads by visiting the Google advertising privacy policy.

Refusing Cookies

You can set your browser to accept or refuse all cookies automatically, or notify you when a cookie is being requested. Taking this action should not cause a problem with the continued use of our site. Consult the Help section of your browser for guidance on how to refuse all cookies or to notify you when a cookie is requested.

If you choose to refuse's cookies, you may not be able to fully experience the interactive features of the site.

TERMS OF USE reserves the right to make changes in this policy. If there is a material change in my cookie and privacy practices, I will indicate on my site that those practices have changed and provide a link to the updated privacy policy. I encourage you to periodically review this policy so that you will know what information I collect and how I use it.

Agreeing to Terms

If you do not agree to my privacy policy as posted here, please do not consent to the setting of cookies and the collection and storage of your personally identifiable information.

Your use of this website indicates acceptance of these policies.

If you have any particular worries, questions or comments about this policy, please use my contact page to let me know.

Copyrights and Trademarks

All materials contained on this website are the copyright of All rights reserved. Reproduction, editing, distribution as well as the use of any kind outside the scope of the copyright law require a written permission of the author or originator. Downloads and copies of are permitted for private use only. The commercial use of my content without permission is prohibited.

Links to Third-Party Web Sites

Some links within this website lead to other websites, including those operated and maintained by third parties. includes these links solely as a convenience to you, and the presence of such a link does not imply a responsibility for the linked site or an endorsement of the linked site, its operator, or its contents (exceptions may apply). will have no liability to any entity for the content of use of the content available through such hyperlinks.

Warranties and Limitation of Liability

The information and materials on this website could include technical inaccuracies or typographical errors. Changes are periodically to the information contained herein.

I AM NOT LIABLE TO ANY USER OR ANYONE ELSE FOR ANY DECISION MADE OR ACTION TAKEN BY OR NOT TAKEN BASED ON RELIANCE UPON THE INFORMATION CONTAINED ON OR PROVIDED THROUGH THIS WEBSITE. makes no representations whatsoever about any other website, which you may access through this one or which may link to this site. When you access a website, please understand that it is independent from my site, and that the Switzerland Insider Travel Guide has no control over the content on that website. In addition, a link to does not mean that I endorse or accept any responsibility for the content, or the use, of such web site. does not make representations or warranties with respect to any information, materials or graphics on this website, all of which is provided on a strictly "As Is" basis, without warranty of any kind. The Switzerland Insider Travel Guide hereby expressly disclaims all warranties with regard to any information, materials or graphics on this website, including all implied warranties of merchantability, fitness for a particular purpose and non-infringement. Under no circumstances shall the site owner or publisher be liable under any theory of recovery, at law or in equity, for any damages, including without limitation, special, direct, incidental, consequential or punitive damages (including, but not limited to loss of use or lost profits), arising out of or in any manner connected with the use of information or services, or the failure to provide information or services from this website.

Your use of this site indicates acceptance of this privacy policy.

DISCLAIMER (also called the Switzerland Insider Travel Guide) provides this website as a free service.

While the information contained within the website is periodically updated, no guarantee is given that the information provided is correct, complete, and/or up-to-date.

The material contained on is provided for general information purposes only and does not constitute legal or other professional advice on any subject matter. does not accept any responsibility for any loss which may arise from reliance on information contained on this website.

Permission is given for downloading and temporary storage of one or more of these pages for the purpose of viewing on a personal computer. The contents of this website are protected by copyright under international conventions and - apart from the permission stated - reproduction, permanent storage, or retransmission of the contents of this website is prohibited without the prior written consent of

Updates and Effective Date reserves the right to make changes to the Site Policies anytime. If there is a material change in my privacy practices, I will indicate on our site that my privacy practices have changed (last update). I encourage you to periodically review this policy so that you will know what information I collect and how I use it.

California Consumer Privacy Act (CCPA)

California Consumer Privacy Act (CCPA) enacted in 2018, creates new consumer rights relating to the access to, deletion of, and sharing of personal information that is collected by businesses.

SwissVistas has not sold any personal information in the previous 12 months.

Last Update

Disclaimer, Privacy Policy, Cookies and Terms of Use were last updated: January 1st, 2020

See also:
Affiliate Disclosure and How you can help this website.

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